Evalueserve Acquires Data Consultancy

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Evalueserve, a leading Indian KPO firm, has acquired Germany-based data consultancy Beyond Data GmbH, for an undisclosed amount.   The acquisition positions Evalueserve for big data projects with clients.

Beyond Data was founded in 2008 and specializes in developing and operating  business intelligence solutions, data management, data warehousing, and other IT functions.  Evalueserve intends to use Beyond Data to develop cloud based business intelligence platforms in the marketing intelligence, procurement, and pharmaceutical  domains, which are the hottest big data sectors.

BeyondData will remain separately branded and its headquarters will remain in Rheinbach, near Cologne.  Its current management structure will remain unchanged.
Our take
The acquisition is a savvy move by Evalueserve allowing it to participate in the growing wave of big data applications, as retail firms mine their own marketing data and find ways to monetize the data by licensing portions to the financial sector.
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